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sport / connected product

Nectar Climbing

Connecting mobile route-setting with a rotating physical climbing wall.

My role

Discovery and delivery · Built with others

Project context

Connected product · Team delivery

Contribution areas

Discovery & facilitation · Product & service design · Engineering & systems

Nectar Climbing project design
Source project imagery, including application designs.

The situation

Nectar’s rotating wall needed a digital experience that made its physical capability easy to use. Climbers had to be able to create routes on a phone and understand their relationship to the wall.

My contribution

I contributed to discovery and delivery with others through REYT. This was a collaborative product and integration project.

The work

Combined digital strategy and co-design with mobile journeys, wireframes and interface design. The application connected route creation with real-time interactions on the wall, bringing the hardware and software into one climbing experience.

The result

The mobile experience connected route creation with real-time interactions on the wall. Digital strategy, interface design and hardware integration came together around the climber’s experience.

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